floortok

Membership

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Join free before 1 November

What floortok does for you

Original reporting on Japan's fashion, food and hospitality industries, and data on the market and the companies leading it, drawn from official sources. In English and Japanese, every morning.

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500+
original stories since June
77
companies' results tracked
37
official market series
07:00
JST, the morning edition

What you get

The full desk

  • Reporting you can't get anywhere else.

    Original stories from Japan's fashion, food and hospitality floors: openings, renovations, results, the maisons' Japan moves, and the desk's own field notes and analysis. Written from first-hand sources only, never reposted from another outlet. More than 500 stories since June, every one in both languages.

  • Every morning, already briefed.

    The morning edition lands at 07:00 Tokyo time with the desk's latest reporting and the day's Japan wire. What moved overnight, before your first meeting.

  • The market, measured.

    37 official Japan series in one room: retail and department-store sales, inbound arrivals and spend, prices, the yen, airport traffic, Ginza land. Compare series, read them in six currencies, and trace every figure back to the government release it came from.

  • The companies leading the industry in Japan, side by side.

    Results and performance for 77 companies: the global maisons (LVMH, Hermès, Kering, Richemont, Chanel, Prada), Japan's department stores and retail groups (Isetan Mitsukoshi, Takashimaya, Fast Retailing, Shiseido), the hotel, restaurant and property operators behind the floors, and the airports. Reported figures, linked to the filing.

  • Search inside every story.

    Full-text search across the whole archive, in either language. Every mention of a brand, a building or an operator, in seconds.

  • Bilingual, first-hand, independent.

    Every page reads in English and Japanese; switch in one tap and share a story with a colleague in the language they read. floortok reports only from company announcements, official guides and government statistics, attributes everything, and is affiliated with no one it covers.

Before 1 November

Join now. Your first three months are on us.

floortok membership opens soon. Create a free account before 1 November 2026 and your first three months of the full desk are free: unlimited reporting, the morning edition, search inside every story, and the market and company data rooms. No card, no code. After launch, the standard trial is 14 days.

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For accounts created before 1 November 2026 (Japan time). One per person. Full access runs for three months from the day membership opens, and nothing is charged unless you choose a plan afterwards. After that, the full desk is ¥2,800 a month, tax included.

Invite a friend: up to three free months

Every member has a personal invite link. For each friend who creates a free floortok account through it, the member gets one extra free month of the full desk, up to three months. Months can be earned until paid membership opens; friends who join after that do not count. They start when membership opens, after any other free months (such as the pre-launch three months), and nothing is charged afterwards unless the member chooses a plan. No card is needed. The months have no cash value, cannot be transferred, and are lost if the account is closed or if membership never opens. Invitations floortok emails on a member's behalf, where offered, do not earn free months. Inviting yourself or creating duplicate accounts does not count, and floortok may withhold months earned through spam or through public posts that hide the reward. Get your invite link

How the desk works: About floortok · Editorial Policy