PARCO turns Nagoya's 8th floor into a ten-shop character retail zone, betting on inbound tourists
PARCO will convert Nagoya PARCO's 8th floor into a ten-tenant character retail zone this September — five of the shops debuting in the Tokai region for the first time — betting that permanent, officially licensed anime and tokusatsu merchandise can keep converting inbound tourists into paying customers, much as its parent group's rotating anime exhibitions do a few blocks away.
PARCO said in a release dated 6 July that it will open a new entertainment floor on the 8th floor of Nagoya PARCO's West Building on 4 September, turning the level over to ten tenants built almost entirely around licensed characters.